Score the old behavior
What people actually do today — the spreadsheet, the WhatsApp group, the phone call. Not the competitor's marketing site.
First-principles idea evaluation
Delta = B − A.
Everything else is a story.
DeltaAI evaluates a startup idea the way a sharp operator would: by measuring how much real behavior improves, then pressure-testing that claim across 48 explained dimensions — market, model, execution, risk, go-to-market and verdict.
- 48
- explained dimensions
- 0–100
- Delta Index, weighted
- Every score
- reasoned, never a black box
One formula, honestly applied
Score the new behavior
What they would realistically do with your solution, including switching cost, habit friction and trust.
The delta is the idea
No delta, no company. DeltaAI makes that number explicit before you write a line of code.
What you get back
- →A and B behavior scores with the reasoning behind each
- →Weighted Delta Index and per-group composites
- →Market, business model, execution, risk and GTM analysis
- →Lean canvas, positioning, MVP scope and 90-day roadmap
- →Prioritised improvements with expected delta lift
- →A conversational assistant grounded in your own report